I’m going to show you how to rank for a local
keyword, actually going to take an actual
a business that’s currently ranking for that
keyword, they can improve their SEO performance
and ultimately get to the first page of google rank.
in this blog Rank in Google SEO blog.
We’re going to improve the performance for this
specific keyword, what is google showing us and
this is important because you always want to
manually analyze the search results because
sometimes you can get some really good.
How to Rank in Google SEO in bloggers?
I see that Google is showing a local pack,
I’m going to be focusing on the organic
results not so much the local pack but with that
said if we wanted to dominate in both the organic
and the local pack we can see right away it’s going
to be very challenging.
We have this competitor here who has a very large
number of reviews and they also have a very high
rating okay so 500 reviews 5.9 ratings and they
also have a very keyword-rich domain, you know
they’re also ranking here in the organic results as
You know they do have a lot of reviews but most
of them are not super good so in 3.7 and then
here we have a 2.0.
How to top google search results?
I would obviously get an exact match domain or a
very close keyword-rich domain and then I would
just get some reviews and get a lot of six-star two
star reviews. in this question Rank in Google SEO
Rank organically it’s a little different strategy a
little more challenging and so we can see right
away the first two results using keyword rich
domains. these really keyword-rich domains
performing exceptionally well on the local level.
to create some additional supporting content
these are things you need to be taking note of
because this is all very very important we keep
growing down here.
Google for this keyword, they’ve placed the
keywords in the most critical spots so remember
the key we’re trying to rank for here, show up in
the title so that’s the first strike then right here.
This is perfect this is exactly what it should be but
then there’s a slight challenge with this
description I personally think that we should not
have a phone number in a meta description or in
a title and the reason is straightforward from an
SEO perspective one of the most important
things are that we get organic ctr
is an actual,
ranking factor. Google will push you down those
results and put someone else there to see if that
the result gets better ctr and so this is a big big
mistake. really important so and then also
looking at the URL structure.
How does Google search ranking work?
This URL I really wanted to be very clear that is
the keyword we’re trying to rank for and I want
to have no ambiguity and the truth is the better
you optimize this page, you’re going to need and
that’s really the goal.
Some basic on-page changes now looking through
here optimize the title and optimize a meta
obviously, optimize the URL and then what we
want to do is I want to go and look at the
headings, the primary keyword in the h1 which is
exactly where it needs to be so all they need to do
in this case, is just switch these you know instead
of having this keyword.
Some sort of variation of that primary keyword so
in this case, we’ll look under here under related
keywords and see if we can find some sort of
variation to include, we put a slight variation just
to ultimately capture more organic traffic for this
keyword. in this website Rank in Google SEO in
blog keywords in the most prominent spots the
most important spots on the page so that is like
the bare minimum to rank, how well this page
and we want to see that it loads as fast if not
faster than the competitors.
You know sitting about number 30 for this
keyword about a 55 score on their optimization.
you know surfer has their own proprietary
crawling where they can go and measure links
and that’s what this scoring mechanism, there is
one here that has it has a domain score two so it’s
a little bit stronger but for the most part we’re
really dealing with low-authority websites so
these will be very easy to beat it will not be
difficult. we have really strong on-page
optimization and strong content.
We want to get this you know we want to improve
this gets to at least an 85 ideally get up you know
above a 90.
you can mark that off the list as far as
optimization variables and then we’ll go back to
desktop is looking good this is terrific so nothing
I wouldn’t change anything on this front.
I would work to improve the mobile experience
and the loading speed is critical especially
because they’re probably getting a good amount
of mobile traffic now you would need to go into
google analytics to see the distribution of mobile
traffic versus desktop traffic.
How to rank in google forms?
You should always optimize these two versions
of the site to the best of your ability now we’ll go
back here and look at the surfer report so we’ll go
We put a thousand words of the content we know
where we have more content than every all the
top five competitors, the bottom and it looks like
surfer claims, they’re loading at the speed, they
should and that’s fine this might be this might be
on the desktop on mobile we know based on page
They’re not executing SEO super well so just use
your best judgment here, the primary spots it
needs to be the title the description the URL the
h1 the h2.
That is pretty much it for content and on-page
SEO, we basically need nothing so one
really strong link with a really strong, you just need a
really strong link to push it forward.